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The Gonzo Experience

The Gonzo Experience: Entrepreneurs Gone Wild: A zesty new podcast with interviews with the World's Edgiest Entrepreneurs. Business, Wealth, Health, & Motivation! Listen & Learn!
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Now displaying: November, 2017
Nov 29, 2017

Jeffrey Gitomer is a professional speaker, international sales trainer, and co-host of the radiant Sell or Die podcast. He is also the author of 13 best-selling books, including New York Times bestsellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and The Little Gold Book of YES! All of his books have been number one best sellers on Amazon.com. Jeffrey is the CEO of The Gitomer Learning Academy, offering sales training for individuals and sales teams.

What you will learn about in this episode:

  • Understanding the science behind selling
  • Examples of mixing creativity with sales that lead to success
  • Turning your focus to the world by choosing to observe
  • Keeping up with millennials and presenting projects in a forward-thinking way
  • Jeffrey’s system of game-ifying quizzes and newsletters
  • Surrounding yourself with people who are in the cutting-edge of technology
  • The best thing you can do as a leader: “clean the toilet”
  • Having a presence online for your customers
  • Differentiating yourself from large competitors, such as Amazon
  • Understanding the trends and lessons by making sales personal
  • Jeffrey’s five tips for driving sales in today’s world in regards to the past
  • Learning to be an emotional communicator to make a more authentic impact
  • Why -- If you can make them laugh, you can make them buy -- and the number one rule growing up
  • Tips for growing and expanding without being consumed by the business
  • Jeffrey’s upcoming book at the publisher

Ways to contact Jeffrey:

Nov 22, 2017

Stephen is currently the CEO of Fownders which provides business startups with an entrepreneurial ecosystem to take their ideas and business models from seed to scale. Stephen is also the head track and field coach at Newark Academy which is a nationally ranked independent school in Livingston, NJ.

Stephen was the President of 42 Holdings which specializes in brand ownership of companies within the home services industry. 42 Holdings was the largest franchise owners of of College Hunks Hauling Junk and Moving with locations in NJ, TN, OH and Fl.

Stephen has been featured on Fox News, Fox Business, Bloomberg TV, AMC, BRAVO, NJ Star Ledger, New York Times, Wall Street Journal, The Tennessean, NJ Biz Magazine, Luxury Life Magazine, NJ Monthly Magazine and many more.

Stephen has been honored as Man of the Year for Habitat for Humanity, The IFA (International Franchise Association) Franchisee of the Year, and Franchisee of the Year by College Hunks for three straight years. Stephen serves on the Board of Directors for the PACE School for Girls, The Valarie House, Job Creators Network and sits on the Academy Review Board for U.S. Representative Rodney Frelinghuysen (NJ).

What you’ll learn about in this episode:

  • How Stephen gets people from seed to scale
  • You never know enough: how this mantra guides Stephen's work
  • The "aha" moment he had while training athletes
  • Stephen’s human based philosophy of being a CEO
  • “So what?”: why this is the question Stephen asks at the end of the day, when all the work tasks are completed
  • Why it’s important to be impactful on the human lives around you
  • An essential question all CEOs should ask themselves, and the essential duty of all CEOs
  • Fownders’ live, work, play ecosystem
  • The new revolution Fownders is embarking on, and how it connects communication, energy, and transportation
  • A major shift in business and entrepreneurism caused by millennials
  • What the lack of ability to build human capital has caused
  • The major shift that is and should be happening in education today
  • A catalyst that could bring about the biggest wage gap that we’ve ever seen, and what Stephen is doing to try to stop that from happening
  • Core educational competencies youth need in the technological world we live in
  • An example explaining where jobs are available and how millennials have brought urbanization back
  • How Fownders tackles technical skills and human capital growth
  • Steps Fownders has taken to ensure people are getting proper education
  • The importance of creating an atmosphere that makes people want to be where they are
  • Discipline: why it’s imperative to success in every aspect of our lives

Ways to contact Stephen:

Nov 15, 2017

Gina Bianchini is the Founder & CEO of Mighty Networks and an expert on network effects businesses. Mighty Networks is a rapidly growing SaaS platform for creating your own network effects brands and businesses –– replacing a blog or website with a niche social network. A Mighty Network employs proprietary algorithms and smart technology to instantly organize members by their location, by the topics they choose, and by the categories they define, generating orders of magnitude more engagement for our customers and their members. 

Before Mighty Networks, Gina and Netscape co-founder Marc Andreessen launched Ning, a pioneering global platform for creating niche social networks. Under her leadership, Ning grew to 90 million people in 300,000 active social networks across subcultures, professional networks, entertainment, politics, and education. 

In addition to Mighty Networks, Gina serves on the board of directors of Scripps Networks (NASDAQ: SNI), an $11 billion dollar public company which owns HGTV, The Food Network, and The Travel Channel. She also co-founded LeanIn.Org with Sheryl Sandberg, an organization dedicated to women leaning into their ambitions, where she launched Lean In Circles worldwide.

Gina and Mighty Networks have been featured in Fast Company, Wired, Vanity Fair, Bloomberg, and The New York Times. She has appeared on Charlie Rose, CNBC, and CNN. She grew up in Cupertino, California, graduated with honors from Stanford University, started her career in the nascent High Technology Group at Goldman, Sachs & Co., and received her M.B.A from Stanford Business School.

What you’ll learn about in this episode:

  • Gina’s prediction for the future of social media and how she tries to cater to that
  • Benefits to having a clear picture of your ideal world
  • How software can play the role of a fabulous dinner party host
  • Enabling a new breed of digital entrepreneurs
  • Gina’s utopian view of social media
  • Why Facebook groups don’t accomplish the utopian social media world Gina has in mind
  • Mighty Networks, and what distinguishes this platform from the current world of social media
  • The problem with the current framework of social media
  • Network effects; what this means and how Gina plans to make it more widely known
  • Why everyone should be able to create network effects
  • The revenue model of Mighty Networks
  • How Gina stays mission-driven and doesn’t get overwhelmed by the big picture
  • The importance of knowing who your customer is and what they want in order to grow as an entrepreneur
  • Strategies for seeing around a corner when your vision is blocked
  • Connecting your product or service with your customer’s needs

Ways to contact Gina:

Nov 8, 2017

Drew Neisser is founder and CEO of Renegade, the award-winning marketing agency that has been helping CMOs find innovative ways to cut through since 1996. Described by Inc as one of the “sharpest minds” in marketing, Drew is a recognized authority on cutting-edge techniques having won innumerable awards for creativity and campaign effectiveness. Having interviewed over 200 Chief Marketing Officers in the last few years and with the launch of his podcast Renegade Thinkers Unite and book The CMO’s Periodic Table: A Renegade’s Guide to Marketing, he has earned the nickname “the CMO whisperer.”

Ranked among “50 Thought Leaders over 50” by Brand Quarterly for 3 years in a row, Drew has been a featured marketing expert on ABC News, CNBC, CBS Radio, iHeartRadio and the Tony Robbins podcast series among many others. He is a frequent keynote speaker and emcee at top marketing conferences including this year’s Marketo Marketing Nation Summit and is counted among a small group of IBM Futurists.

What you’ll learn about in this episode:

  • How Drew earned the nickname “The CMO Whisperer”
  • Drew’s accidental path to becoming an entrepreneur
  • Examples of why having an enemy is actually really beneficial in marketing
  • The bold, perhaps irrational jump Drew took into entrepreneurship in 2008
  • Lessons Drew learned when he realized that it’s harder to cut back than it is to grow a business from the beginning
  • Flexibility that small businesses have that many big businesses are missing
  • An example comparing Ethan Allen and Ikea, showing the importance of being unique
  • Lessons learned from Byron Sharp’s book “How Brands Grow”
  • Why hiring great people is more important than hiring talented people
  • What you can expect to take away from Drew’s podcast “Renegade Thinkers Unite”
  • The 4 characteristics most CMOs share: courageous, artful, thoughtful, scientific
  • Why marketing is ultimately about creating an emotional connection
  • The reason most CMOs fail
  • Backstory behind how Drew wrote his book, “The CMO’s Periodic Table: A Renegade’s Guide to Marketing”
  • Why his book isn’t meant to be read cover to cover
  • How Drew pulled his team together and focused when they were facing hard times in their beginning stages

Ways to contact Drew:

Resources:

Nov 1, 2017

Bruce Eckfeldt is a consultant, coach, author, and speaker on organizational development and performance management. Originally an architect, he was a pioneer in the use of computer-aided design and 3D modeling. He transitioned to software design and development converting his spatial problem-solving skills to informational architecture and user experience design.

Seeing the need for a more fast-paced and innovative approach to technology development, Bruce was an early adopter of Extreme Programming (an early Agile/Lean software methodology). He advanced the field as an early contributor to the Agile Conference and as the founder of Cyrus Innovation in 2003, one of the first Agile/Lean development consulting firms.

After more than a decade of developing products and coaching companies adopting Agile/Lean practices, such as Extreme Programming, Scrum, Kanban, and other Lean methodologies, Bruce sold Cyrus in 2014 to focus on broader organizational development initiatives.

Today, Bruce works with startups and high-growth companies to develop business and operational strategy, talent planning, and performance coaching. His expertise includes growing leadership teams, planning and developing middle management, accelerating high-performance individuals, and coaching teams to higher performance.

What you’ll learn about in this episode:

  • How Bruce has used his journey to help other entrepreneurs grow their business
  • Creating innovative solutions in the face of challenges and restraints
  • Therapist and analyst: the two hats Bruce wears in his position and how he integrates the left and right side of the brain to achieve objectives
  • Bruce’s realization that led him to sell his business
  • Why “pull” is imperative when selling a business or leaving a position
  • Challenges people tend to have when selling their businesses
  • Passion and how it drives entrepreneurs
  • Techniques Bruce uses to help entrepreneurs successfully move on from a venture when they’re ready
  • Self-sabotage that happens when people leave a position and don’t have “pull”
  • Tips for finding your role as a CEO
  • How Bruce helps companies grow 50-100% per year
  • Tips for what CEOs can do in their company when they are having trouble letting go of the product and delivery aspect of the company
  • When it’s the right time to bring in a new CEO, and how they can help you
  • How finding little, incremental ways to get better can lead to the ultimate result you’re looking for
  • Mapping your energy level; how Bruce does it and why he thinks it’s integral to success
  • The importance of building relationships and having the right network
  • Bruce’s strategy to keep moving when things aren’t going well
  • Why you should focus on what you can control and make an action plan in order to move forward in any situation

Ways to contact Bruce:

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