Episode 20: Why You Need a Book, with Zach Obront

Zach Obront is the Co-Founder of Book In A Box, a new type of publishing company focused on allowing busy experts with important messages to share to create their book without the usual barriers.

The Book in a Box process allows busy experts and thought leaders with important messages to share to create the book they've been fantasizing about. No more arguing with publishers over creative decisions or sitting in front of your computer battling writer's block.

What you’ll learn about in this episode:

• Zach’s company Book In A Box: a company that helps experts write their books
• Why you should have a book
• Why Book In A Box starts with the outline of a book
• Why you don’t need to do it all yourself
• How Zach sorts through a mess of information to formulate a solid game plan
• Why you need to meditate and exercise
• Why Zach and his business partner hired a CEO
• What business looks like now and in the future for Zach’s company

Ways to contact Zach:

• Website: bookinabox.com
• Twitter: @zachobront
• Email: [e-mail]